Brand24's management was confronted with a challenge. In the middle of a rapidly evolving digital world, the identity management firm wanted to quickly build customer loyalty and turn leads.
As a result, Brand24 chose ClickMeeting, a video conferencing solution.
Brand24, in particular, used ClickMeeting to host two types of webinars:
product demo webinars – They are educational meetings with users who are evaluating the company's platform.
Certificate webinars – Virtual training experiences for a select community of Brand24 customers.
Was it beneficial? Yes, it did.
The following advantages were quickly recognized by the company's leadership:
- Direct interaction with users who were using the app for the first time.
- Webinar preparation workshops are an additional offering.
- A new category of premium content that increased sales.
- Remote product demos save time and resources as opposed to in-person product demos.
These are the kinds of advantages that ClickMeeting will have for your business as well.
I'll go into the functionality of ClickMeeting in this article. I'll also go into the price strategy so you can do a fast cost/benefit review.
Business Meetings Online
In this section of the ClickMeeting summary, I'll go into how the product will help you hold successful online business meetings.
Zoom has been a household name since the pandemic began. However, it is still a brand name.
Furthermore, you are not required to use Zoom to connect, organize, and cooperate with your business partners. Other options are available on the market.
Then there's ClickMeeting. It's a Zoom option you could find more appealing.
ClickMeeting has many of the functionality you'd anticipate from a video conferencing solution, such as video thumbnails of attendees, whiteboard sketching, screen sharing, high-quality audio, and floating host power.
Use it to simply converse, post PowerPoint presentations, or stream relevant videos with others.
ClickMeeting can also be used for client onboarding.
Online Classes and Training Session
In this section of the ClickMeeting summary, I'll go into how the service can be used to perform interactive training.
If you have students or trainees, ClickMeeting will help you interact with them without leaving the convenience of your own home or incurring the expense of business travel.
Simply launch a ClickMeeting teacher-student session and let the learning begin.
Of course, because of the COVID-19 pandemic that occurred last year, this kind of thing is more critical now than it has been in a long time.
People who are unable to expose themselves to the infection, or others who are at high risk, will continue to remain as isolated as possible. Yet they are also eager to learn.
That is an ideal application for ClickMeeting. People not only get to engage in a fun learning atmosphere without having to go anywhere, but they also avoid being infected.
In other words, by using ClickMeeting, you can help to improve public health.
There are additional advantages. You may also use the tool to perform quizzes and assessments remotely.
If you want to rate class participation, ClickMeetingl can include statistics on attendance and participation.
You may also administer an anonymous survey if you want people to give you feedback on your teaching abilities.
In reality, the online poll function can be used for any form of survey.
Product Demos
In this section of the ClickMeeting summary, I'll go over how to use it for product demonstrations.
In this case, I believe video conferencing is underutilized. Many people have heard about webinars and video conferencing, but what about product demos?
No way. Few advertisers make use of the modern-day video magic for product demonstrations.
However, ClickMeeting allows you to do so.
Using the method to illustrate to the audience that your product is a better choice for their specifications. Using a step-by-step guide, explain how it works.
And who said you have to do it in real time? A product demonstration may be delivered as an On Demand or Automated Webinar. People will no doubt have to incorporate the ads with their timetable.
Join ClickMeeting today to start your own Pay-Per-View network.
Events
In this segment of my ClickMeeting analysis, I'll explore how the service will help you build online meetings.
Remember when you could go to activities without wearing a mask?
Remember when you could go to activities whenever you wanted?
COVID-19, on the other hand, changed everything. Nowadays, you must consider social distancing. That means there will be no activities.
There will be no in-person activities. However, ClickMeeting can also be used to host simulated gatherings.
By the way, even though we all go back to our old ways, you might find that simulated activities are the way to go. This is due to the fact that they save you a lot of money.
When you run the show from your home office, there's no need to rent a big conference center or book a business class trip.
You should also pull together thousands, if not hundreds, of presenters. They'll simply operate from a remote area.
Using simulated activities to connect with clients, future buyers, prospective staff, potential business partners, and everyone else you wish to meet.
Streaming on Social Media
You should make your ClickMeeting presentation widely available.
What exactly does the word mean? It translates as "appearing anywhere."
In other words, some of the audience members will not even need ClickMeeting tools to understand your video pitch. They just need a social media presence.
This is due to the fact that ClickMeeting helps you to live stream your case on Facebook or YouTube.
Integration
Will you want to host a paying webinar? If so, you'll be glad to know that ClickMeeting fits perfectly with PayPal.
That ensures you can use a credit card to receive money from any possible attendee. And, seeing that nearly everybody nowadays has a credit card, that's excellent news for your bottom line.
Furthermore, the tax sum is entirely up to you. You set the price for each case. Then, from a single app, you can handle all payments.
Finally, you'll get reporting that tells you which forms of webinars are making the most money. Use the information to increase your focus on the most common types of presentations so you can make even more money.
Webinar automated (Webinars that are automatically created)
I mentioned it briefly earlier, but it deserves its own part. ClickMeeting helps you to host hostless webinars.
It's sometimes worthwhile to host your own live webinar. However, this can be very complicated.
Why not pre-record your webinar and let people watch it as you go about your business?
You can plan and call your automatic event with ClickMeeting. Then you can customize the chat type:
Questions are switched off if there is no chat.
Moderated talk – manages a moderated chat room.
Respond later – respond to the questions later.
Following that, you should upload your video recording, create a survey, and provide a personalized call to action.
Price
ClickMeeting, like many other marketing services, allows you to get started for free. However, this is only valid for 30 days. You still have a capacity of just 25 people.
Even, that's more than enough time to see if it's a good match for your business.
If you want to use the program, the Live package would pay you $25 a month, billed monthly. However, the alternative does not include the Automated Webinar functionality that I listed earlier.
The package would set you back $40 a month, billed annually.
Conclusion
That concludes our comprehensive analysis of ClickMeeting.
If your company will benefit from improved video services, visit the ClickMeeting website and sign up for the free 30-day trial.
Then, if anything is what you expect, sign up for the service.
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